BRIEF // eyede is a New Zealand-based company producing smart, automated transaction solutions for many clients. typeface was recently asked to partner with eyede to manage and evolve the brand with a view to offshore expansion.
SOLUTION // typeface produced a high-level profile document containing branded collateral for five of eyede’s online application products. Each product was researched, then went through a naming, logo creation and strapline generation process. From this a suite of logos were created – clean, fresh and in tune with the overall eyede brand and product suite.
Promotional brochures were written and designed, and a unique hand-made presentation folder was created to hold the suite of information. In keeping with the high-level audience and production values, the eyede logo was silver foiled onto the buckram cover of the case, creating a sense of quality and prestige. Click Here
to visit the website we created for one of the products called Ridewise.